Make the review request part of the customer handoff.
This is the staff-guide sample included in the Review Request Launch Kit. The paid setup personalizes the business name and public review destination, creates three managed placement QR codes, unlocks print assets and measures each placement separately.
1. Choose the moment
- Service completion: after the work is complete and the customer has received the result.
- Receipt or invoice: place the matching QR beside the final total or thank-you message.
- Aftercare: use the matching QR in a genuine post-service check-in—not a repeated pressure message.
2. Use one neutral script
Thank you for choosing [Business name]. If you would like to share your experience, this QR opens our public Google review page.
Your honest feedback helps us understand the customer experience. You can scan here if you would like to leave a review.
How did everything go after your service? If you want to share feedback publicly, this QR takes you to our Google review page.
3. Keep each placement measurable
A scan is an access attempt, not proof of a completed review. Confirm completed review count and rating separately in the public Business Profile.
4. Reply consistently
Positive: “Thank you for taking the time to share this. We appreciate your feedback and are glad you chose [Business name].”
Neutral: “Thank you for the specific feedback. We are reviewing the experience you described so we can improve the next customer handoff.”
Negative: “Thank you for raising this. We would like to understand what happened and address it directly. Please contact us through our official business channel so we can review the details.”
Do not expose private customer details, argue publicly, or claim an issue was resolved unless it was.
5. Run one monthly decision
- Record the current public review count and rating.
- Compare scans across the three placements.
- Change only one placement or handoff at a time.
- Keep the wording stable long enough to observe the next period.
The basic Google QR can be free. The paid kit is the personalized deployment, three managed placements, print files, continuity, measurement and monthly decision loop.
See the complete kit · $19/month